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PROGRAM

SALES & MARKETING ACCELERATOR

The Sales and Marketing Accelerator is a free, grant funded program that helps Michigan small businesses gain clarity with proven sales and marketing systems, to build a scalable business in as little as 8 weeks.

APPLY TODAY
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3

COHORTS COMPLETED

32

COMPANIES SERVED

$65K

GRANTS
GIVEN

12+

EVENTS
PER YEAR

YOU'RE WORKING HARD, BUT YOUR GROWTH IS UNPREDICTABLE

IS THIS YOU?

Are are juggling everything—trying YouTube tactics and bouncing between free advisors—but lacking a dependable system for finding and keeping customers?

ARE YOU STRUGGLING WITH...

System Failure: "I can't grow because I don't have the marketing or operational systems to close deals reliably."

The Growth Plateau: "I feel stuck and tired of guessing what to do next."

The Right to Revenue: Every small business deserves a clear path to revenue, not a maze of disconnected resources.

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YOU AREN'T THE ONLY ONE

We see founders every week who have the drive but lack the roadmap. We’ve built a proven program backed by the State of Michigan to give you the implementation-focused support you actually need.

Apply for the Sales & Marketing Accelerator

ARE YOU ARE READY TO GROW YOUR STARTUP OR SMALL BUSINESS THROUGH SALES AND MARKETING?

If you are ready to start your journey towards better sales and marketing tools, strategies, and more, then apply today. If you aren't sure where to start our team can guide you in the right direction. We have programs, resources, and coaching for businesses of all stages. 

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Technology & Sales

Marketing Technology

CRM Setup

Outbound Marketing

Sales Training

AI Implementations

Software Development

Digital Marketing

SEO

AEO

Social Media Management

Public Relations

Ad Management

Outbound Marketing

Branding & Content

Company Branding

Website Creation

Video Production

Crafting Offers

Sales And Marketing Services

Apply for a cohort based bootcamp, join a collective, access funding, participate in events, learn about resources, and more!

COHORT PROGRAM

In the spring and fall the Sales and Marketing Accelerator hosts 7 week virtual cohort based programs. These are designed to provide an intensive crash course on sales and marketing tools and strategies. The programs are comprised of lectures, office hours, and opportunities to pitch for milestone grants. 

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LECTURE BASED LEARNING

Weekly lectures focus in on a sales and marketing topic that is relevant and crucial for the entire cohort. Examples include messaging with StoryBrand, measuring marketing, crafting landing pages, and more.

COACHING AND NETWORKING

Following weekly lectures, participants have the opportunity to use the tools and tactics taught via homework. Weekly group office hours sessions give companies the opportunity to get real feedback from peers and industry experts.

OPPORTUNITIES FOR GRANTS & EXPOSURE

Following the 7 week program, participants that achieve 90%+ scores for attendance and participation get the opportunity to pitch for funding. If awarded, this funding can be used to execute on a sales and marketing focused milestone identified during the program.

Education

Advanced Manufacturing Training Center (AMTC)

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Business services

Arrow Group Consulting

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Business services

B Clever Marketing

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Business services

BBCetc (SBIR/STTR Support)

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Funding

Biosciences Research & Commercialization Center (BRCC)

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Funding

Business Accelerator Fund (BAF)

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Business services

Curated Grants

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Funding

Design for Michigan Manufacturing (DFMM)

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Business services

Endurance Law

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Business Services

Endurance Law Group

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Business services

Epic Blue Marketing

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Business services

Evergreen Marketing

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ADDITIONAL RESOURCES

Learn more about resources that may be just what you need to take the next step on your sales and marketing journey.

View All Resources
EXPERTS & BUSINESS COACHES

Learn From People Who've Done It

Book office hours with experienced local business owners, operators, and advisors.

View All ExpertsBecome an Expert

Brandon Bartel

Program Manager

Connect

Zach Kraabel

Director of Operations

Connect

Aaron Kopplin

Expert in Residence

Connect

Kim Gamez

Expert in Residence

Connect

Jake Cross

Expert in Residence

Connect

Devon Bradley Roof

Expert in Residence

Connect

UPCOMING SALES AND MARKETING EVENTS

  • Jul 30, 2026, 12:00 PM – 1:00 PM EDT
    Zoom
    Most websites are expensive brochures. This is a free virtual workshop on what separates the two and how to turn yours into the latter. Walk away with practical fixes to attract the right visitors, convert them into qualified leads, and close more business from the traffic you already have.
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MEET OUR ALUMNI

See and hear from past cohort program alumni and 1-1 coaching clients.

HOW TO ENGAGE WITH THE SALES AND MARKETING ACCELERATOR

WHO IS THE SALES AND MARKETING ACCELERATOR FOR?

We focus on helping Michigan based growth minded founders. We don't focus on a specific industry or type of business. Our mission is to help any Michigan small business or startup develop the tools, strategy, and network to grow their sales and marketing engine. 

WHAT DO I GET?

Through the Sales and Marketing Accelerator program you get access to education, coaching, mentorship, community, events, exposure, resources, and funding opportunities. These are delivered in multiple ways including cohort based bootcamp programs, community groups called collectives, monthly workshops, and 1-1 coaching.

HOW DO I APPLY?

Click the Apply button anywhere on this page. Our application for the cohort based bootcamp is currently closed but we would love to meet with you to understand how Lean Rocket Lab can support you via coaching, events, resources, and exposure. Fill out our intake form to get connected with a member of our team. 

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